Search engine optimization (SEO) is the act of optimizing certain elements on your website that will help Google navigate it more efficiently. Taking just five short minutes to self-perform an SEO audit can potentially help your site rank higher in the search results and drive free traffic to your business.

We’re going to walk you through five easy steps that will help you determine if your site is SEO-optimized or if it’s in need of some help. Anyone can perform this audit, even if they’ve never performed SEO before.

You know that restaurant down on the corner? Not the crowded place with the line onto the sidewalk. I’m talking about the quiet place next door – the place with dead flies in the window, and a...

Every business exists to solve a problem for its customers. Whether we sell donuts or houses or technology consulting services, we know our customers, we understand the problems they face, and we...

Have you ever noticed that certain brands seem to follow you around everywhere, even beyond the computer screen? You happen to see a sponsored post on Facebook, and then an hour later, you notice...

They say, “Life is a journey, not a destination.” While that’s poetic, it doesn’t apply to your marketing strategy.